This initiative, called “Bike to School,” aimed to reduce traffic congestion and promote healthy lifestyles. The program, which began in 2014, has been successful in reducing traffic congestion in the Santa Barbara area. The program’s success can be attributed to several factors, including the organization’s commitment to providing high-quality instruction, the use of engaging activities, and the strong community support.

This partnership is a significant investment in the future of cycling in Santa Barbara, fostering a love for the sport and its health benefits. The partnership will involve Trek bikes providing a large number of bikes to be used for school cycling programs, student transportation, and other school-related activities. This will create a positive impact on the local community by promoting cycling as a healthy and sustainable mode of transportation.

“We’re trying to get people to understand that they can use their bikes to get to work, school, or even just run errands.”

The MOVE Programs, a non-profit organization, is working to promote the use of bicycles as a sustainable and accessible mode of transportation. They are doing this by offering educational workshops and training programs for individuals and communities. The organization’s mission is to empower individuals to make informed decisions about their transportation choices.